South Moon Under
815 Aliceanna Street
What began as a small surf shack in Ocean City, Maryland in the summer of 1968 has since evolved into an upscale casual shopping destination. South Moon Under is known and loved for its ever- evolving assortment of women’s and men’s apparel, swimwear and accessories that allow shoppers to discover something new during every visit. Brands carried at South Moon Under include Free People, ASTR, Citizens of Humanity, Tori Praver, Hudson, Kendra Scott, L*Space, Maaji, Billabong, Original Penguin, Tailor Vintage and more.
Hours of Operation
MONDAY - WEDNESDAY 11am - 5pm
THURSDAY - SATURDAY 11am - 6pm
SUNDAY 12pm - 5pm
Events & Specials
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Shop the Gift Shop
View SpecialGive the Gift of SMU with gifts for her, for him, and, of course, for YOU!
Meet Georgie
View SpecialA collection of classic pieces that feel effortlessly cool and distinctly special. Exclusively at South Moon Under.